This is the career information and profile of Visual Merchandiser. Visual Merchandiser is also known as Display Supervisor.
A Visual Merchandiser uses artistic visual presentation to create a store image and depict a certain kind of lifestyle that attracts customers to a departmental store/ boutique.
The Visual Merchandiser’s job would include sprucing up window areas and in-store displays, as well as the planning and executing of promotional strategies.
A Visual Merchandiser usually possesses a strong passion for design and trends, and is able to translate his ideas into an attractive and artistic presentation.
Entry career requirements would be a Diploma/ Certificate in Visual/ Fashion/ Apparel Design and Merchandising or Marketing. One must also be prepared to work nights, weekends and public holidays.